BWC

Brief Intro

Beauty Without Cruelty aims to lead the cosmetic market with 100% commitment to creating cruelty-free cosmetics from 1959. All our products (for lips, eyes, face, nails, plus accessories) offer a natural alternative to preservative and chemical-based beauty products. Consistent with our values, every product in the BWC range is 100% vegan and therefore 100% animal-free. All our products are of course BUAV certified as cruelty-free both in the finished item and throughout our supply chain.

Services